DESIGN FOR A BETTER TOMORROW
Now in its eighth year, the Lexus Design Awards is a global search for emerging design talent. This unique programme was designed to inspire innovations in design for a better tomorrow and is now accepting entries into its annual competition.
Entrants must demonstrate creative ideas that express three key principles of the Lexus brand: anticipate, innovate and captivate. There must also be an emphasis on anticipating the needs of individuals and society. Entries for the eighth annual Lexus Design Awards 2020 are open from August 1st to October 14th 2019.
WIN MENTORSHIP IN NEW YORK
In early 2020, Lexus will announce the six finalists who will go on to participate in an extraordinary and exclusive mentorship programme in New York City, under the guidance of prominent design leaders from a variety of design fields. Each finalist can use up to 3,000,000 yen (over $25,000 US) to create a prototype of their design concept, which will be exhibited at the Lexus design installation at Milan Design Week 2020.
Founded in 2013 to support and foster up-and-coming creators, the programme continues to evolve to inspire innovations in design that lead to a better tomorrow. Each year there has been a steady increase in the number of entries from across the world. Last year, creators from 65 countries submitted 1,548 design proposals, many of which leveraged the power of technology.