2020 lexus lda 2021 mentors announcement hero



Joe Doucet, Mariam Kamara and Sabine Marcelis have been announced as the mentors for the 2021 Lexus Design Award.
The annual international design competition is currently accepting submissions from the world’s emerging designers. Architect Mariam Kamara and designer Sabine Marcelis join as first-time mentors along with designer/inventor Joe Doucet who returns for his second year. A fourth mentor will be announced later this year.
Each mentor carries a unique perspective and expertise.
  • Nigerian architect Mariam Kamara creates spaces that elevate, dignify and provide a better quality of life in her projects worldwide.

  • Sabine Marcelis, based in the Netherlands, works in material, installation and object design, seeking magical moments to create unexpected experiences.

  • Joe Doucet, who is a designer, entrepreneur, inventor and creative director, focuses on finding solutions for daily societal challenges in product, furniture, environment and technology design.
  • “As a new member of the mentor team, I am very excited to see the ideas of our future generation of designers,” says Sabine Marcelis. “Now, more than ever, innovative design-led ideas will play an important role in shaping our future. I cannot wait to guide and help shape and realise these ideas with them, putting a focus on sustainable production processes and innovative and environmentally friendly material choices.”
    Six finalists
    The judging criteria of the Lexus Design Award are based on three key Lexus brand principles: Anticipate, Innovate and Captivate for a better tomorrow. Six finalists will be selected for mentoring by world-class creators at the forefront of their fields.
    The six finalists selected by the Judging Panel will bring their ideas to life as prototypes under their mentors, and exhibit and present their work at Milan Design Week in April 2021. On-site presentations and judging will climax with the announcement of the Grand Prix winner.