19 / 8 / 2020

LEXUS DELIVERS ITS 5 MILLIONTH LUXURY SUV

Earlier this summer, Lexus surpassed a milestone of 5 million global sales of luxury SUVs and crossovers. The brand, which launched in 1989, offered its first SUV (the LX) back in 1996. Two years later the RX was introduced, paving the way for the luxury crossover segment that would become the single most popular category for premium car buyers. As consumer tastes evolved globally, Lexus added the rugged GX SUV, NX mid-size crossover and UX urban crossover to its range. Now representing about two-thirds of total Lexus sales, the Japanese luxury brand offers its SUV and crossovers in 90 markets around the world.

Over the years, each SUV and crossover model has helped propel the brand forward by blending bold design, adventure capability, renowned Lexus craftsmanship and sophisticated technology into a unique utility vehicle package that results in ever-increasing numbers of loyal Lexus customers.

The Lexus crossovers (RX, RXL, NX and UX) have enjoyed popularity globally with the availability of both full hybrid and petrol drivetrains. First launched with the game-changing RX 400h hybrid SUV in 2005, hybrid sales today account for about one third of Lexus’ global SUV volumes, rising to 96% in Western and Central Europe.

Lexus cumulative global SUV sales :

Model

Launch year

Units sold as of June 30, 2020

LX

1996

487,229

RX and RX L

1998 (RX)

2017 (RX L)

3,136,223

GX

2002

445,965

NX

2014

853,035

UX

2018

110,899

TOTAL

 

5,033,351