LEXUS HONOURS 10 EUROPEAN RETAILERS WITH THE 2017 KIWAMI AWARD FOR EXCELLENCE
Lexus Europe announces the winners of the 2017 Kiwami Award for excellence in customer service
Presentation ceremony hosted at INTERSECT by Lexus in Tokyo on June 14th
Lexus has rewarded 10 retailers from across Europe with its prestigious Kiwami Award for excellence, true to the principle of excellence in customer service that has defined the brand ever since its launch 27 years ago.
Spanning the continent from Spain and the UK in the west to Russia and Ukraine in the east, the winning businesses demonstrate how Lexus’ core principles of Omotenashi care and hospitality can be successfully applied in diverse markets.
Omotenashi, inspired by fine Japanese traditions, is founded an anticipating and fulfilling people’s needs and it is a key factor in every aspect of Lexus’ business. In all parts of the world, Lexus dealers give every customer the welcome, courtesy and attention they would extend to a guest in their own home.
In 2016 Lexus Europe set out to find and celebrate the best of the best among almost 300 retailers, measuring performance in terms of Omotenashi, their commitment to upholding Lexus standards and successful business results. In a two-stage judging process, 10 were selected to receive the Kiwami (“ultimate” in Japanese) Award.
Dealer Principals from the winning retailers were invited on a unique experience trip to Japan where their schedule included sailing in the powerful and luxurious Lexus Sports Yacht and a chance to enjoy first-hand the cultural traditions of Omotenashi. The trophy presentation took place at Lexus’ brand showcase, INTERSECT by Lexus, in Tokyo.
2017 KIWAMI AWARD WINNERS
LEXUS ASTANA, KAZAKHSTAN
LEXUS BREDA, NETHERLANDS
LEXUS CAEN, FRANCE
LEXUS CITY PLAZA, UKRAINE
LEXUS COMO, ITALY
LEXUS HEDGE END, UNITED KINGDOM
LEXUS KRAKÓW, POLAND
LEXUS LEVOBEREZHNIY, RUSSIA
LEXUS MADRID NORTE, SPAIN
LEXUS WARSZAWA-WOLA, POLAND
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