THE LOFT BY LEXUS
Experience the sensitivity of oriental brushstroke calligraphy by stamping letters of the alphabet _ with INSTAMP!
The soft end of an oriental calligraphy brush allows you to change the expression of a character, depending on the pressure of the first stroke.
INSTAMP provides this same control and effect in a set of ready-made alphabet stamps.
Ordinary stamps are made of a hard material with a flat contact surface that creates a consistent result when pressed on paper. In contrast, INSTAMP is made of a soft material with an undulating contact surface. The results are directly influenced by the degree of pressure and the angle applied by the user to the stamp. Using INSTAMP enables a person to learn about the relationship between cause and effect, the sense and the shape.
DESIGNER: YUZO AZU
After studying architecture at university, Yuzo Azu learned visual design at Kuwasawa Design School. He currently works as a designer for an advertising production company.